Hose-Equip was established in 1985 as an authorised Aeroquip distributor and quickly gained an enviable reputation in the Industrial, Marine and Hydraulic marketplace. In 2000 the company was acquired by the current owners for the sole purpose of targeting the performance fluid transfer marketplace, primarily motorcycle braided brake lines. The now world famous devils tail logo was then commissioned and the HEL Performance brand was born. A little over 10 years later, Hel Brake lines are now renowned as the finest name in the business; just take a look at some of the bikes on BSB grid and you'll see just how far they've come!